Last updated: [October 2, 2025]

This Privacy Policy describes how the Mississippi Charter Schools Association (“MCSA,” “we,” “us,” or “our”) collects, uses, and shares information when you use our website and related services (collectively, the “Service”). It also explains your choices and rights.

By using the Service, you agree to this Privacy Policy.

Who We Are

Mississippi Charter Schools Association
PO Box 2542, Jackson, Mississippi 39207, United States
Website: https://discovermscharters.com/
Email: info@discovermscharters.com

Definitions

“Personal Data” means information that identifies or can be used to identify an individual.
“Usage Data” means information collected automatically about how the Service is accessed and used (e.g., device, browser, pages visited).
“Cookies” are small files stored on your device to help the Service function and measure usage.

Information We Collect

Information You Provide

We collect Personal Data you voluntarily provide, such as when you subscribe to emails, RSVP for events, download resources, or contact us. This may include:

• Email address
• First and last name (optional)
• Organization/School (optional)
• City/ZIP (optional)
• Areas of interest or preferences (optional)

Usage Data

When you use the Service, we automatically collect Usage Data such as:

• IP address (with measures to reduce identifiability, where available)
• Browser and device type/version
• Pages visited, links clicked, time and date, time on page
• Referring/exit pages, and other diagnostic data
• For mobile access: device type, operating system, and similar technical data

Cookies and Similar Technologies

We use Cookies, beacons, tags, and scripts to operate and improve the Service. You can set your browser to refuse Cookies; some features may not function without them. We use:

• Essential Cookies to provide core site functionality and security;
• Preference/Functionality Cookies to remember your choices;
• Analytics Cookies to understand and improve how our site is used.

Email Communications and Sign-Ups (Opt-In)

• How we collect: We collect email addresses only when you actively sign up (e.g., newsletter forms, event RSVPs, resource downloads, contact requests).
• How we use: To send newsletters, updates, invitations, and resources about MCSA’s work, schools, events, and opportunities.
• Legal basis: Your consent (unsubscribe anytime) and our legitimate interests in communicating with stakeholders.
• Unsubscribe: Click the “unsubscribe” link in any email or contact info@discovermscharters.com.
• Service providers: We use reputable email platforms to create, send, and analyze emails (delivery, opens, clicks). These providers process data on our behalf and under contract.

Google Analytics

We use Google Analytics to understand how visitors use our Website (e.g., which pages are visited and for how long) so we can improve content and performance. Google Analytics uses Cookies and similar technologies to collect Usage Data. We enable features designed to reduce identifiability (such as IP masking/anonymization, where available). Data is reported to us in aggregated form; we do not use Analytics to identify individual users.

Your options:

• Block or delete Cookies using your browser settings; and/or
• Install Google’s opt-out browser add-on: https://tools.google.com/dlpage/gaoptout/

For more about how Google uses information, please review Google’s policies.

How We Use Information

We use Personal Data and Usage Data to:

• Operate, secure, and improve the Service;
• Send you communications you request or consent to receive;
• Respond to your inquiries and manage requests;
• Understand engagement and measure the effectiveness of our communications;
• Comply with legal obligations and protect our rights.

Sharing of Information

We do not sell your Personal Data. We may share information:

• With Service Providers (e.g., email delivery platforms, website/analytics vendors) that support our operations and act on our instructions;
• For legal reasons (e.g., to comply with law, enforce policies, protect rights, security, or safety);
• In a reorganization (e.g., merger or asset transfer), where permitted by law and with appropriate protections;
• With your consent or at your direction.

Retention

• Email sign-ups: retained until you unsubscribe or we no longer need the information for the stated purpose.
• Analytics/Usage Data: retained in aggregated form and/or for up to 26 months, unless a longer period is required for security or legitimate reporting.

Your Choices

• Unsubscribe: use the link in our emails or contact info@discovermscharters.com.
• Cookies: manage or block Cookies in your browser settings.
• Analytics: use the Google opt-out add-on linked above.
• Access/Correction/Deletion: contact us to request access to, correct, or delete your Personal Data, subject to legal requirements.

Children’s Privacy

Our Service is not directed to children under 13, and we do not knowingly collect Personal Data from children under 13. If you believe a child under 13 has provided Personal Data, contact us and we will delete it.

Do Not Track

There is currently no industry standard for responding to “Do Not Track” signals; our Service does not respond to these signals.

Security

We use commercially reasonable measures to protect Personal Data. No method of transmission or storage is 100% secure.

Links to Other Websites

Our Service may link to third-party sites. We are not responsible for their privacy practices. Review their policies before providing information.

Changes to This Policy

We may update this Privacy Policy. We will post changes here and update the “Last updated” date. Your continued use of the Service after changes are posted means you accept the revised policy.

Contact Us

Questions or requests regarding this Privacy Policy:
info@discovermscharters.com

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